This idea comes into sharp relief as WIRED meets Brad Bogolea and Jeff Gee, the CEO and chief product designer of Simbe (for "simulated being") in San Mateo. Like Fetch and Savioke, the company was spawned by the legendary robotics incubator Willow Garage. Simbe's device, called Tally, is on trial with a number of retailers of "fast-moving consumer goods," as the category is called (think a chain of pharmacies). What Tally does - faster and more accurately than humans, says the company - is sweep up and down the aisles of those stores, unblinkingly casting its 13-megapixel 3D vision, comparing what is on the shelf against what should be there.
Read more at Wired.